Perfectly located in Gleneg Marina with top quality modern Greek cuisine and a TV star chef, Zucca's full capacity bookings demanded the latest in POS technologies.
Vectron's latest restaurant POS system was selected for its complete feature bundle and up-to-the-minute loyalty technology.
"We researched our POS options and found that Vectron’s gave us by far the best mix of features, ease of use and value for money," Peter De Marco, Zucca's owner said.
With fast, intuitive touchscreens, six POS terminals were installed across the restaurant; back office reporting and loyalty completed the setup.
"Vectron system is working beautifully. It is very easy to use for on the floor staff."
Vectron's swipe card technology could be leveraged to enhance their loyalty scheme. Bundled into their restaurant POS system, venues can give customer a branded swipe card to accrue valuable points across the venue. Behind the scenes, a powerful promotional engine is linked to a full relational customer database.
"Customers like our loyalty scheme, it’s easy for them to use and we can quickly run reports on usage levels and profile information."
All manner of reward schemes can be quickly designed from automated birthday rewards and two for one deals to simple but high value rewards like recognition, a favourite seat or known wine prefence.
Working in real time, points are instantly updated to the members account. Customer purchase behaviour and profiles can be analysed in detail to get reward levels right.
A full back office reporting suite let Zucca keep on track with sales, trends, peak and slow times.
"The back of house is very detailed and easy to use, the reporting is very extensive. The weekly reporting breaks down into any reporting we need. Within minutes we know how we are doing, any loopholes and what we need to fix up," De Marco said.
"The level of support and guidance we have received has been great. I plan to use Vectron at a new CBD venture later this year."
Vectron’s Adelaide based office offers full sales and support for SA restaurants, pubs and clubs.
If you would like more information or a demo see www.vectron.com.au or call 08 8410 7333.
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